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instapage pricing

Instapage Pricing Explained by an Experienced User – Is There a Catch?

High-converting landing pages are critical to getting results from your social media contests, ad campaigns, and eBook downloads. As one of the best landing page builders, Instapage is the go-to tool to ensure successful marketing campaigns.  In this Instapage pricing review, we take an in-depth look at the platform’s two plans, namely the Business plan …

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unbounce pricing

Unbounce Pricing Explained by an Experienced User – Which is Best for You!

In 2020, the landing page builder transitioned to value-based pricing and restructured its pricing plans to support its customers’ business growth. With these changes, Unbounce wanted to give business owners the flexibility to choose a plan that fits their business and marketing needs.  This post will discuss these new Unbounce plans and their pricing, benefits, …

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Email Marketing

Why is Email Still #1?

It’s Opt-in The main reason email marketing is so effective is that, unless you’re doing something seedy, people will only get your messages if they WANT to get them. This way, potential customers have a great deal of control over what they see. They value that control and appreciate your respect for it. It’s Personal, …

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subject line

The Science of Subject Lines

Are you taking your subject lines seriously? They’re small enough you might think they’re unimportant. A good one is about 50 characters, including spaces. I’m talking about the subject lines of your emails, which hopefully you’re sending lots of using our wonderful software, but if you’re not, you can probably still learn a thing or …

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spam

The 4 Types of Spammers

The Deaf Pan-Handler Maybe you took a flier from him a while back. Maybe he found your email and just thought you seemed generous. Either way, now, he won’t leave you alone. You tell him you’re not interested, you try and avoid him, but the guy just won?t take a hint. His optimism is kind …

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landing page

3 Reasons You Need a Landing Page Strategy to Succeed with Online Ads

Working with clients of all sizes, I’m regularly asked “Why wouldn1t I just point my Google/Facebook/Linkedin ads to my product page?” My answer is always the same: “You might succeed to a certain level, but ALL the most successful advertisers leverage landing pages, and you should, too.” There are three main reasons landing pages are …

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